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Blog

Person harnessing the power of AI to market their medical practice
January 25, 2025
Discover how businesses can leverage AI tools to streamline content creation for websites, social media, and more. Explore tools for text-to-video, text-to-image, blogging, and automation to save time and boost engagement.
Urgent Care Center Doctor caring for pediatric patient
January 15, 2025
Explore practical and community-focused marketing strategies for urgent care centers. Learn how to attract more patients with proven ideas and expert tips.
Marketing team strategizing about how to acquire patients for a medical practice.
January 15, 2025
Learn how to choose the right marketing agency for your medical practice. Discover key factors like expertise, regulations, and experience to grow your practice and attract more patients.
Physician showing happiness rating
November 4, 2024
Learn about the FTC’s new rules on online reviews, including guidelines for healthcare practices. Ensure compliance and build patient trust with genuine feedback.
A person is holding a tablet with a calendar on it.
By Infinity SEO Experts October 9, 2024
Learn how to use Google Ads to fill last-minute appointment slots with location targeting, time-sensitive ads, and easy appointment scheduling. Contact Infinity Medical Marketing to get started.
A woman is getting a mammogram in a hospital.
October 4, 2024
Learn how to promote essential healthcare services that patients shouldn’t delay. Discover strategies for educating patients, offering time-sensitive promotions, and more with Infinity Medical Marketing.
A person is typing on a laptop computer with envelope icons coming out of the screen.
October 4, 2024
Re-engage dormant patients with personalized email marketing. Learn how to remind patients about expiring benefits, offer promotions, and fill your calendar before the year ends with Infinity Medical Marketing.
A woman is holding a cell phone in her hand and smiling.
October 1, 2024
Discover how online scheduling can benefit healthcare practices by improving patient satisfaction, reducing administrative burden, and increasing efficiency. Learn more with Infinity Medical Marketing.
A female doctor is sitting at a desk using a laptop computer.
September 23, 2024
Learn how to optimize your healthcare practice’s online presence during the holiday season with tips from Infinity Medical Marketing. Drive patient engagement with website updates, social media, and targeted ads.
American Flag with 2024
By Lisa Dye September 19, 2024
Navigate the challenges of the 2024 election year by adapting your healthcare practice’s strategies. Learn how to stay resilient and keep patients engaged with Infinity Medical Marketing.
Physician sitting at a desk
June 11, 2024
Learn how the new FTC ban on non-compete agreements impacts medical providers. Understand your rights and opportunities under the new rule effective September 4, 2024. Seek legal advice to navigate these changes effectively.
Person using live chat to communicate on a website
March 17, 2024
Discover how to utilize HIPAA-compliant live chat on your healthcare website to engage patients instantly, provide personalized care, and convert inquiries into appointments without resorting to "Please call our office." Learn practical tips for enhancing patient satisfaction and trust through effective online communication.
Patient at Medspa receiving a facial treatment
March 12, 2024
Discover the art of captivating medical spa website design with Infinity Medical Marketing. Since 2008, we've specialized in creating stunning, SEO-optimized, and compliant websites that not only attract but convert. Elevate your medspa experience with bespoke designs, live chat, and showcasing real results. Let's shape your online presence to reflect the excellence of your services.
Physicians reviewing credentialing paperwork
By Guest Post: Paula Easterly | TruMark Credentialing February 17, 2024
Explore our essential guide on physician credentialing for startups. Discover key tips on selecting credentialing services, banking choices, and avoiding common pitfalls in your first credentialing journey. Perfect for new providers in the healthcare industry.
Doctors taking a group photo for social media
February 15, 2024
Explore the essential guide to social media for doctors. Learn how to effectively and responsibly use social media marketing to enhance your medical practice, engage with patients, and maintain HIPAA compliance. Discover tips on creating engaging, educational content and the importance of a thoughtful online presence. Ideal for healthcare professionals seeking to expand their digital outreach.
Doctor online searching google
January 28, 2024
Explore our comprehensive guide on Local SEO for Doctors. Learn effective strategies to enhance your online presence, attract more patients, and establish your practice's authority in the local healthcare community. Discover tips on optimizing your Google My Business, leveraging patient reviews, and more.
anonymous woman standing on a scale
January 4, 2024
Explore the latest developments from Eli Lilly affecting weight loss clinics and telehealth services, including legal actions and the introduction of LillyDirect™. This blog from Infinity Medical Marketing provides insights and strategies to help healthcare providers navigate these challenges, emphasizing the importance of informed decision-making, enhanced marketing efforts, and integrating telehealth services. Stay ahead in the dynamic healthcare landscape with our expert advice and tailored solutions.
person typing on laptop
By Lisa Dye August 11, 2023
In the digital age, attracting patients to your medical practice is no longer confined to word-of-mouth referrals or traditional advertising. The advent of Google Ads has revolutionized the way medical professionals reach potential patients. However, the success of your advertising campaign hinges on understanding two critical factors: keywords and user intent.
doctor holding a red cross symbol
By Lisa Dye August 11, 2023
In our daily lives, symbols often communicate ideas and values more swiftly and profoundly than words can. One such emblem, recognized globally, is the Red Cross symbol. Though commonly associated with medical practices and used in logos for urgent care facilities, this widespread usage is incorrect and, in fact, prohibited by international law.
lobby at CAPS Pediatrics office
By Dr. Sosun Faqiri of CAPS Pediatrics August 11, 2023
Dr. Faqiri's eyes were filled with a mix of excitement and nervousness as she stood at the threshold of her new office. Starting her own medical practice was a dream come true, yet the challenges she knew lay ahead were daunting. The journey to this moment had been filled with long nights and careful planning, but her determination never waned.
carolina acute care outside of building
By Dr. Phillip Stephens of Carolina Acute Care & Wellness Center August 11, 2023
I practiced Emergency Medicine for 30 years as a PA but have an Academic Doctorate. My wife was in the ER for the same time as well first as a nurse then as an NP after working briefly in Family Medicine. She also has an Academic Doctorate. My son is a PA and worked a couple of years in the ER as well. Our other son is an attorney.
Ambulance
By Lisa Dye August 8, 2023
Discover the significance of the Red Cross symbol and why it's a protected emblem, not just a medical logo. Learn about its history, legal protections, and proper use in this insightful blog. Explore more at Infinity Medical Marketing.
Physician talking with elderly patient
July 16, 2023
Explore the crucial role of effective marketing in the success of medical practices and the importance of a healthy marketing budget. This blog highlights how a strategic marketing approach and adequate budgeting can enhance visibility, build trust, attract new patients, and differentiate your practice in the competitive healthcare industry. For detailed insights, visit the blog here.
Doctor giving pediatric patient a high-five
March 1, 2023
This blog underscores the significance of internal marketing strategies for medical practices, emphasizing patient engagement, loyalty, and satisfaction. It illustrates how internal marketing, through patient-centered culture and multi-channel communication, fosters repeat visits, drives referrals, and enhances patient satisfaction, making it a cost-effective approach to retain patients and attract new ones. For more insights, check out the full article here.
Person searching on computer
February 11, 2023
Unlock the potential of Google Ads for promoting prescription medications with compliance tips and strategic insights.
doctor using virtual reality googles
December 27, 2022
Explore the transformative role of the metaverse in healthcare, from virtual reality treatments to enhanced medical training and patient care.
5 star reviews - doctor
December 22, 2022
Discover why patient reviews are essential for medical practices, impacting reputation, patient trust, and search rankings.
Patient with headache searching for solution
By Lisa Dye August 30, 2022
This blog discusses whether it's beneficial to bid on symptom-related keywords in Google Ads for healthcare providers, highlighting the importance of targeting potential patients actively seeking professional help rather than self-solutions. It addresses budgetary considerations and the low conversion rates associated with symptom-related keywords, offering insights into more effective advertising strategies for medical practices. For more details, you can read the full article here.
Physician Sitting at Desk
By Lisa Dye April 1, 2021
Over the years, we've worked with hundreds of practices and we've seen a thing or two. Here are some things we want every medical provider to know who is planning to start their practice.
Mobile friendly website design
By Lisa Dye December 4, 2020
Mobile website design is essential, especially for medical professionals. Is your website mobile-ready? If you're not sure, read our comprehensive guide!
website on multiple devices
By Lisa Dye September 7, 2019
Five key considerations for those embarking on the journey of building their own website. It emphasizes the importance of understanding your audience, choosing the right platform, focusing on mobile responsiveness, considering SEO strategies, and the need for quality content. Each point is elaborated upon to provide readers with a comprehensive guide to making informed decisions in the website creation process.
people looking at data on a computer
By Lisa Dye August 30, 2019
Unlock the power of marketing analytics to refine your campaigns, making data-driven decisions for improved effectiveness and ROI in healthcare marketing.
tablet with google map on it
By Lisa Dye August 16, 2019
Discover essential strategies for enhancing your Google My Business listing to boost local SEO and visibility. This guide covers verifying your listing, ensuring accurate business details, and utilizing key features to improve your online presence. Learn more to optimize effectively.
Bad review - doctor
By Lisa Dye July 26, 2019
Explore effective strategies for managing negative customer reviews in this insightful blog. It delves into the significance of high ratings for search rankings, the unexpected benefits of negative feedback, and the importance of verifying the authenticity of reviews. Additionally, the blog provides proactive tips for online reputation management, including encouraging more reviews and consistent review monitoring.
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